ROSEFIELD PIPELINE
We were commissioned to design a logo for Rosefield Pipeline, a new division of Arena Energy. The client sought a design that was simple, elegant, and reflective of both the name and the expansive reach of the energy field. Our approach focused on clean, sophisticated aesthetics that captured the essence of strength and flow, symbolizing the seamless movement of energy through the pipeline. The final design embodies the balance between refinement and industry, creating a visual identity that resonates with the brand’s mission."
While the client ultimately chose a different direction for the final logo, elements of our original design were incorporated into their final selection. This outcome highlights the impact of our creative process and the value of collaboration in refining a brand’s identity. We are proud to have contributed to the visual foundation of Rosefield Pipeline and to have played a role in shaping its representation within Arena Energy.