Bringing Brand Identity to the Court: Custom Pickleball Paddle Designs for Tekmetric




When the Tekmetric team approached us about designing custom pickleball paddles for their leadership retreat in Park City, Utah, we saw it as a chance to bring their brand to life in a fun and unexpected way.
They wanted something playful but professional. A design that felt true to their identity while also making a visual impact on the court.
Our team developed three distinct paddle concepts, each reflecting a different facet of Tekmetric’s culture. From bold color palettes to thoughtful typography and graphic elements, every detail was intentional. We weren’t just designing paddles. We were designing brand experiences.
The process combined what we do best at Isamar Marketing:
• Understanding the client’s voice and values
• Translating that into strong, clear visual concepts
• Delivering high-quality creative that connects
In the end, the Tekmetric team chose the concept that brought the most energy and clarity to their retreat setting. (Swipe through the designs to see which one they picked.)
Projects like this remind us that branding isn’t limited to websites or social media. It’s in the details. The experiences, the swag, the moments that make people stop and remember your name.
Looking to bring your brand into something bold and tangible? Let’s create something unexpected.